If it has been 10, 15 or even 20 years since you last sold your home, the basic idea may seem familiar: choose a Realtor, put the home on the market, have buyers come through and negotiate an offer.

But the way homes are prepared, marketed, viewed and ultimately sold has changed considerably.

Today, buyers can see dozens of homes from their phone before ever booking a showing. They can compare your home to competing properties almost instantly. Professional photography, staging, online exposure, pricing strategy and the way a listing is launched can all affect how buyers respond.

For homeowners thinking about selling a home in Durham Region, understanding those changes can make it much easier to prepare for the process.

1. Buyers Often See…

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