Even in the hottest real estate markets, selling your home is never truly easy. There are a lot of steps in the process, and by extension, a lot of things that can cause you some stress.
If you’re thinking of selling your home, one of the biggest questions you may worry over is, “Will my property actually sell?” Here are a few things you can do to increase the exposure of your Durham Region property—and ensure that it not only sells, but that it sells for the right price.
Go Digital!
Welcome to the digital age! Now more than ever, people are using social media as a marketing tactic, whether it be for a small business or even selling a home.
If you’d like to increase the exposure of your Durham Region home for sale, consider posting about it on various social media channels. While engagement does somewhat rely on your following, there are still numerous benefits to doing this, as every like, share, and/or comment makes a difference.
Take Quality Photos
When speaking of digital marketing, one of the major parts of this is high quality photographs. Potential buyers not only want to know what the home looks like, but also want to try and envision themselves in the space. Hence, this is best achieved with quality photos that really show off the home. This can be something that you could do yourself, if you feel qualified, or you can hire a professional photographer/videographer.
Just as important as high-quality photos is staging. While this can also be professionally done, you can do a few things by yourself in order to get your home ready for photography. This means, largely, cleaning up all the clutter, hiding anything that is too personal (family photos, important files or documents, anything of value you might not want others seeing, etc), and making sure your home looks presentable.
Price For The Market
Know the market that you’re selling in. While it’s understandable that you’d like to sell your home for the most you can, it’s advisable to price your home around market value. Starting out very high will not attract buyers—just like pricing your home too low may gain the attention of buyers who are not actually serious.
When a buyer is looking at potential properties, the price is one of the first things they’ll take into account. How do you know where to start in pricing your home to sell? Well, it all comes down to market research… and there are most definitely experts for that!
Use A Qualified Local Realtor
When trying to increase the exposure of your property, there’s truly nothing better than the help of a qualified local realtor. And here’s why: they’re the real estate market experts!
With insider knowledge and years of experience, a realtor can get your Durham Region home the exposure that it needs to sell, and they know the strategies that are guaranteed to work.
By working with your realtor, they’ll be able to provide you with the necessary information, as well as a few tips of their own, to garner interest in your property from potential buyers. Plus, they’re the best available people for all of the steps above: digital marketing, quality photography, pricing, and so much more!
A realtor does more than just post your home for sale; they’re with you every step of the selling process, and can answer any questions you may have!
Interested in buying or selling in the Durham Region? Contact the experts at Dan Plowman today, and get one step closer to your dream home!
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